Map applications

Maps applications are mainly used to show the location or directions to the user. For example, to show customers the location of a physical office or store. We often encounter the above solution on flyers, but how does it work and what are the other options?

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Map applications

Most content management systems and design themes are self-created modules or elements, which interfaces with Google Maps and displays your desired location on the homepage. For example, the Elementor design theme offers the option below, where we will display the Ülemiste Center as a demo.

Such a solution is well suited if only desired static display the location. In fact, it is possible to build on a map system (Google, Bing Maps) and develop it dynamic applicationthat can do much more. Many interesting examples can be found published on the JotForm website blog post. In the business field, map systems are used, for example, in the field of logistics and navigation.

However, not only Google but also Bing Maps and, for example, OpenStreetMap offer an interface map system, the various aspects of which we will discuss below.

Google Maps

Google Maps is arguably the most more popular and so far, based on our experience, the most for the developer more comfortable. Speed is the key word here and the interface process is simple and there is a lot for the developer documentation, on which to base the development. 

There are many options, starting with markers and ending instructions from any point A to point B, just as the Google Maps application provides. Google Maps also provides real-time location and traffic information (roadblocks, traffic jams, etc.). Examples of opportunities can be found in Google sample.

The only drawback to Google Maps is pricewhich can be great queries can be expensive in terms of number. Namely, the price depends on the number of queries, ie the more queries, the more expensive the price.

Google offers six 200$ free credits to inquire about. A good choice for testing possibilities. The price list is available here.

Bing Maps

Bing Maps is a Microsoft product that is always one step behind Google. Bing Maps mobile support is slightly lower than Google Maps, but offers fully competitive services for web applications. Like Google Maps, you can use Bing Maps to provide location services and directions from point A to point B.

Bing Maps is useful cheaper a price list that can be consulted here. For example, Bing Maps offers educational institutions 50,000 free queries per day, which is why Advertis also decided in favor of Bing Maps when developing a web application for the University of Tartu.

Bing Maps has been used as an example TomTom and Waze.


OpenStreetMap or OSM is an initiative to create free world map, which everyone can use free of charge when developing their card systems. Like the aforementioned map systems, OSM offers good opportunities for developers while being completely free.

OSM may be slightly lower in terms of accuracy and ease of use, but is constantly evolving.

You can find a list of services and products created with OSM from the wiki page.


In conclusion, the choice should be made with regard to budget, commercial needs and expected users number

Google Maps is the best at the moment more precise and faster service, but also the most Dearest if number of queries is great.

Bing Maps is suitable for web applications as well cheaper price list. When it comes to  educational institution or with a non-profit organization and the number of queries is less than 50,000, Bing Maps may be a suitable solution.

OpenStreetMap is perfect if you want to freeware solution.

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